Sunday, April 27, 2008

(S)mash - ups!


Good morning, all.
Mashups are fun! Being more creatorati that technorati downloading the photo was an issue but using the Bighugelabs to create a poster was easy. A little more flexibility in positioning the lettering would be nice .... Now, will I be able to download it to the blog ....
This was not actually my choice of image but the image I had in mind, a group of some eighty people at a library function all waving their arms in the air, to be labelled "Locals Love their Library", was not in fact in the camera. So I decided the process was the important thing .....

Mashups would be an absolute boon for promotional and marketing activities within the library. My immediate thought was of a suite of promotional material including posters, bookmarks, calendars, postcards, letterheads using the one image as the uniting element. Quick to do, professional looking, uniquely local. They would also be useful in creating award certificates.
There is also plenty of scope for using mashups in local history. For example a series of scenes and images of primary documents tracing the route of a local explorer. The "London: a life in maps" example could be replicated in the local town or a survey of local agricultural history - the local history librarian could work with the local museum on such a project. They are being lost as the older farming families move away or die out but there would still be enough local farm families with historical farming photos that could be used for such a project.
For the techno-savvy librarian running small-group courses in something like using mash-ups would be a very popular initiative, particularly in school vacations -a useful service and also an effective marketing strategy, demonstrating the library as relevant, up-to-date and generally 'cool'. Even the CTC manager here had never heard of mashups.

By the way, to anyone monitoring this, I did answer a question on Yahoo!7Answers a couple of weeks ago - a very basic question about what states made up Great Britain in the cold war period. I also wrote up LibraryThing in last week's Library Lines column in the local newspaper.

1 comment:

pls@slnsw said...

Great mashup - they are a lot of fun. I think your idea of a series of maps /images to highlight local exploration and settlement sounds great. I look forward to seeing it.

Great to read that you tried out the answer boards as well.

Ellen (PLS)